In your customs paperwork, HMRC are looking at goods descriptions to assess the risk. The description of the goods needs to be of a high level.

Approximately 45% of all ENS entries fail because of poor descriptions*.

What is a goods description?

"This is a plain language description precise enough for customs to be able to identify the goods without reference to other documents/materials. General terms such as “consolidated”, “general cargo”, “parts” or “miscellaneous” should must not be provided. Providing an inaccurate or general description of the goods may lead to unnecessary delays, such as physical examinations of goods to ascertain their real nature."  Border Force

Examples of bad and good descriptions

❌ Cars

✅ Ford Fiesta, VW Polo...

❌ Sanitary goods

✅ Towels, detergents...

❌ Clothing

✅ Men's shirts, jackets...

*CustomsLink compliance report - 8th October 2025

Ultimele recenzii

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T Moore

5 Star Review

Very helpful, many thanks to Phoebe and Katie! We have used customs link for a few years and find friendly, knowledgeable staff to sort out documentation. Great job!

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Michael M

5 Star Review

Our experience with customs link was very much positive. The staff were very kind, considerate, and helpful. They were professional in all their dealings with us. Many thanks.

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Nick D

5 Star Review

Last week had some difficulties to overcome with a shipment to Belgium especially regarding the POA form. CustomsLink as usual pulled out all the stops for us and Michael saw us through from the start and took us over the line to the end. Big thanks to them and money well spent as far as we are concerned. Couldn't have done without CustomsLink since Brexit!!

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Squanchy

5 Star Review

This is without a doubt THE most friendliest team I have ever had the pleasure of dealing with. Every one of the office staff is extremely helpful and guided me through the customs process. Mel, Jess, Kate and Phoebe were especially helpful.